The Well Project is a non-profit organization whose mission is to change the course of the HIV/AIDS pandemic through a unique and comprehensive focus on women and girls. Founded in 2002 by Dawn Averitt, The Well Project’s web portals reach millions of visitors each year from all over the world. The Well Project advocates that every woman and girl should have access to quality, up-to-date information about HIV/AIDS.
The Well Project provides information that has been shown to increase women’s engagement with providers and healthcare, improve their health outcomes, and enhance their quality of life. Their web portal provides easy-to-understand, accurate, current information on HIV/AIDS, including more than 150 articles covering medical, personal, and cultural topics related to HIV.
In order to ensure that this valuable content reaches women worldwide, Playground Group created the new site to exponentially expand their reach by providing user better access to web content, improved social connectivity and an 24/7 online member community. The new site adds a wealth of new features for admins and users. Playground Group delivered a Responsive/Adaptive site that works on all devices and integrates site content with The Well Project mobile application for iPhone and Android.